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Module 1 · Data Basics Module contents
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The Data Science Workflow

The data science workflow is the structured sequence of steps used to solve a problem with data.

It starts with understanding the problem, followed by collecting, cleaning, and exploring relevant records.

For example, reducing customer cancellations begins with defining what counts as cancellation and gathering account histories.

Next, the data scientist evaluates statistical relationships, builds models, and checks findings against holdout data.

The final step is sharing the conclusion with colleagues, sometimes turning it into a regular report or a model that others use.

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Module 01 · Data Basics · 14 concepts
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The Data Science Workflow, in more detail

Jumping straight into mathematical modelling without a structured plan leads to wasted effort.

Established frameworks like CRISP-DM formalise the lifecycle of a data project into repeatable phases.

The first phase is problem understanding, translating a business dilemma into a measurable question.

The second phase is data acquisition, identifying which sources contain the necessary signals.

Next comes data preparation, which often consumes the majority of a project timeline.

Preparing data includes cleaning invalid values, joining disparate tables, and verifying integrity.

Exploratory data analysis follows, uncovering correlations, anomalies, and underlying distributions.

If predictive capabilities are required, the team trains and evaluates mathematical models.

Evaluation must occur against business criteria, not merely statistical benchmark scores.

Deployment puts the solution into active service, such as a dashboard or automated prediction service.

The process is iterative rather than strictly linear, with frequent returns to earlier phases.

Discoveries made during exploration often force teams to redefine the original business question.

A frequent project failure is solving an irrelevant question with flawless mathematical precision.

Regular communication with domain experts throughout every stage prevents this disconnect.

A completed project delivers measurable improvement, documented steps, and reproducible conclusions.

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Question 1
Why does the data science workflow begin with problem understanding rather than data collection?
Data Basics

14 concepts in this module, then a graded test with every answer explained.

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